Social Media + Marketing Manifesto
Your fans are out there.
Whether you realize it or not, you’re either creating loyalty or turning people away by your communications. What story are you telling?
Social media is creating communities around compelling businesses and nonprofits.
The social Web is allowing customers direct access to the companies they love. Are you allowing your potential customers to reach you?
Your online identity is your identity.
Increasingly consumers are looking to the Web for information. For a small business in a competitive environment, your Web presence is essential to your bottom line. What is your Web strategy communicating? Are you monitoring your online reputation?
Old school marketing and public relations? Meet new media expertise.
The rules of marketing and public relations are changing. Don’t just hire a marketer. You need a community builder.